The Trump administration has reportedly offered to pay up to $92,000 for an organization to host British journalists in the U.S. and tour U.S. poultry farms in an attempt to dispel what the federal government says are myths about product standards.
Citing a tender, BuzzFeed News reported Friday that the administration is seeking organizers that can plan a trip to chicken farms in the U.S., including both organic and convention farming methods.
The tours would be an attempt to persuade the British public that concerns about “chlorinated chicken” and other worries about antibiotics and animal welfare standards are unfounded, according to BuzzFeed.
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The trip is meant to smooth out issues that have arisen as a result of the U.S. and United Kingdom seeking to strike a trade deal following the Britain’s 2017 decision to leave the European Union, which is set to occur at the end of next month but has yet to be approved by Parliament.
British consumers are thought to be resistant to purchasing U.S. meat products because of wariness of American safety standards. In particular, concerns have arisen around chickens washed in chlorine, a standard practice in the U.S. that is banned in the U.K.
“Almost half of the poll responders (48%) are unaware of the USDA or its food safety programs,” reads a report released by the U.S. Embassy in London, according to BuzzFeed. “Just 1% of British consumers would buy American meat over British.”
New British Prime Minister Boris Johnson also quipped about the issue during a meeting with Vice President Pence this week, telling Pence that Britons were “not keen on that chlorinated chicken, either.”
The White House did not immediately return a request for comment from The Hill on the issue Friday.
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