本教程适用版本:WPS 365 点击免费使用
使用WPS Office打开表格,选中单元格,快捷键“Ctrl+Shift+方向键向下”,即可全选向下的单元格。
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吸引更多来电对于业务增长极其重要,尤其是对于严重依赖电话查询的企业而言。如果您运行 Google Ads 是为了向新客户展示您的业务,您可能会想知道如何不仅能增加点击量,还能增加电话询单量。
在本文中,我们将讨论使用 Google Ads 为您的企业带来来电的四种不同方式,以及如何跟踪广告系列中的来电转化情况,以便了解哪种方式最有效。
您可以通过四种主要方式使用 Google Ads 为您的企业吸引来电:
我们将在这里介绍它们是什么(以及在某些情况下如何设置它们)。
向 Google Ads 广告添加通话素材资源可以显着提高广告效果,尤其是对于依赖通话的企业而言。这允许您的广告显示您的电话号码或包含通话按钮。
以下是有关如何添加通话资产的分步指南:
有效利用呼叫资产可以显着增加潜在客户通过一次点击接触您的业务的机会,使其成为潜在客户开发的宝贵工具。
您还可以利用通话广告提示用户直接从广告中致电您的企业,从而简化转化过程,并通过在广告中显示通话选项来确保高可见度,以便用户可以直接通过您的广告与您联系。
创建来电广告的方法如下:
来电广告和来电素材资源非常适合推动来电转化,但在使用 Google Ads 时掌握基础知识也很重要,这样才能获得最佳效果。
以下是您应该关注的另外四种Google Ads 策略:
了解目标受众是 Google Ads 广告系列取得成功的基础。确定理想客户的人口统计特征、痛点和动机。考虑年龄、性别、地点、职称、收入水平和行业特定需求等因素。利用这些知识来发现他们在搜索像您这样的服务时会使用的正确关键字。
创建买家角色可以帮助您更好地针对客户投放广告。
进行全面的关键字研究,涵盖广泛关键字和长尾关键字,以确保您捕获广泛的潜在查询。这些知识使您能够创建与受众产生共鸣的广告文案,使他们更有可能拨打关键的电话。
您的广告文案是潜在客户对您业务的第一印象,因此请使其具有影响力。确保您的广告文案简洁、引人入胜,并直接满足目标受众的需求。突出您提供的独特价值,无论是快速响应时间、有竞争力的价格还是卓越的质量。
如果您的企业在特定地理区域内运营,则利用位置定位至关重要。您可以将广告集中在特定的城市、地区,甚至可以围绕您的营业地点创建一个半径。这可确保您可以提供服务的区域中的用户可以看到您的广告。
利用广告调度在目标受众最活跃的时间展示您的广告。如果您发现来电往往会在特定时间段达到高峰,请调整您的广告投放时间,以最大限度地提高在这些时间段内与潜在客户建立联系的机会。这种方法提高了为您的企业产生有价值的电话的可能性。
着陆页优化是Google Ads 广告系列成功的关键组成部分,尤其是当主要目标是吸引来电时。确保您的目标网页用户友好、引人入胜,并在移动设备上突出显示可点击的电话号码,可以显着提高点击通话策略的有效性。
以下是使用 tel: HTML 代码通过可点击电话号码优化着陆页的分步指南。
从移动响应式登陆页面设计开始。布局应无缝适应各种屏幕尺寸,确保使用智能手机的访客获得积极的用户体验。
将电话号码放在着陆页的显着位置,无需滚动即可轻松看到。此位置可以位于页眉、页面顶部附近或显着的号召性用语部分。
要使电话号码在移动设备上可点击,您可以使用 tel: HTML 代码。此代码允许用户在点击电话号码时直接从移动设备发起呼叫。
电话如下: HTML 代码格式:<a href=”tel:YOUR_PHONE_NUMBER”>点击呼叫</a>
将 YOUR_PHONE_NUMBER 替换为您的实际电话号码。例如:<a href=”tel:+1234567890″>点击通话</a>
合并可点击的电话号码时,请超越基础知识,制作引人注目的号召性用语,以激发立即采取行动。按照“致电免费报价”或“立即与专家联系”的思路进行思考。
这些提示不仅使电话号码具有吸引力,而且还为通话设定了明确的期望。这不仅仅是提供联系电话;这是为了激发一种紧迫感,并展示他们通过接触您的企业将获得的独特好处。
不要仅仅让您的电话号码可点击。更进一步,将号码直接无缝集成到您的 CTA 中。通过以这种方式合并您的号码,您不仅可以让事情变得更容易,还可以让事情变得更容易。您展示了您愿意提供帮助的意愿,即使对于那些在桌面环境中浏览您的网站的人来说,单击按钮的功能与在移动设备上的功能不同 – 在这里他们可以选择查看并拨打它。
您有几个选项可以有效地跟踪这些操作。一种选择是将它们配置为Google Analytics 4 (GA4) 中的转化,然后将转化导入 Google Ads。
或者,您也可以使用Google Ads 转化跟踪代码,该代码会在用户点击网站元素(例如电话号码、按钮或链接)时触发。需要注意的是,Google Ads 仅将这些互动记录为点击,而不是实际的通话或操作,本质上是衡量使用电话号码、按钮或链接的人数。
Google Ads 还允许您跟踪点击您的广告然后继续拨打电话的用户所拨打的电话。Google Ads 会放置一个转接号码,该号码会显示在您的网站上,任何拨打该号码的人都会被注册为转化。
使用以下步骤在 Google Ads 中跟踪来电转化:
注意:请提供准确的电话号码和转化 ID/标签(在转化操作中找到)等详细信息,并根据您网站的具体情况调整设置。
总而言之,通过遵循我详细介绍的策略,您不仅可以增加点击量,还可以培养客户对话。 来电资产、来电广告、Google Ads 最佳实践、优化的着陆页和精确跟踪的巅峰之作为您的广告工作带来了整体方法,产生了重要的见解和结果。
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谷歌广告如何为帐户充值?
可以采用以下两种方法给帐户充值:
● 从一级经理帐户进入下面的子帐户;
● 点击 “我的帐户”下面的 “预算”标签,然后选择 “Reseller Order”,点击 “修改”来给帐户充值。
● 币种:请选择人民币作为支付币种。
● 时区:请选择北京时间。
● 登陆一级经理帐户
● 在一级经理帐户的控制面板上,选中你要移动的子帐户的二级经理帐户
● 在该二级经理帐户的控制面板上,选中你要移动的子帐户
● 点击“更改二级经理帐户”按钮
● 在“所有客户经理”名单中选择要移动的子帐户的目标二级经理帐户
● 点击“保存更改”
请注意:该功能只能在二级经理帐户下实现,不能在一级经理帐户下实现。另外,设置了“仅API”的帐户也无法通过这个功能移动。
AdWords
编辑器是一款功能强大的免费工具,可以帮助您离线管理您的帐户并轻松地进行批量更改。
通过AdWords
编辑器,您可以下载您的帐户,离线进行所有修改,然后将修改内容上传回您的AdWords
帐户。您可以针对多个广告系列进行细致搜索、片刻之间完成多项修改,还可以先将修改建议发送给他人参阅,然后再发布到帐户中。
所有广告客户(无论帐户规模大小)都可以使用AdWords 编辑器,但它特别适合拥有多个广告系列和大量关键字或展示位置的广告客户使用。
要下载AdWords 编辑器。
要开始使用AdWords 编辑器,请参考以下步骤:
1. 下载谷歌AdWords 编辑器
请先选择
Windows 或Mac,然后点击下载AdWords
编辑器。安装过程可快速完成,然后您就可以立即开始使用
AdWords 编辑器了。
2. 打开您的谷歌AdWords 帐户
接下来请下载您的AdWords 帐户:
1. 在您首次运行AdWords
编辑器时,打开帐户窗口会自动出现。以后您可以通过文件菜单 > 打开帐户来添加帐户。
2. 点击添加帐户。
3. 输入您现有的AdWords
客户电子邮件地址和密码,然后点击下一步。在AdWords
编辑器下载了您的广告系列之后,此帐户的电子邮件地址将显示在屏幕左侧的树状视图中。
3. 开始修改谷歌AdWords 帐户
现在您已下载了自己的帐户,接下来可以开始熟悉AdWords
编辑器并修改您的广告系列了。举例来说,您可以按以下步骤查看和修改您的关键字:
1. 在树状视图中,选择要修改的广告系列。
2. 选择关键字标签。请注意,在选择其他标签时,数据视图中的信息会随之变化。
3. 在数据视图中选择一行。请注意,相应关键字会出现在数据视图下方的修改面板中。
4. 修改关键字、匹配类型、每次点击费用的最高出价或目标 网址。修改过的关键字在数据视图中显示时旁边会标有 Δ。
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300*250
300*600
970*90
1.图片质量
广告中使用的所有图片都必须满足特定的质量标准。图片版式必须符合 AdWords 标准,并且不得使用模糊的图片。
2.相关性不明确
所有信息都应当与您所宣传的产品或服务相关。比如说,您提交的所有广告素材字段都必须代表同一广告客户,并且与所宣传的产品相关。
3.误导性内容
所有信息都应准确地描述您所宣传的产品或服务,图片广告不得包含模仿网站警告或错误消息的图片,并且图片不得看起来像有多个广告。
4.成人内容
为确保向用户投放密切相关且安全健康的广告,Google 在特定情况下会限制成人内容,图片广告不得包含任何面向成人的内容。
文件类型
文件类型
支持的尺寸(推荐使用)
LOGO要求
上传 144 x 144 像素的广告
广告标题
文字长度上限(25个字符)
广告描述
文字长度上限(100个字符)
Gmail 图片模板
图片尺寸规定:上传 [300 至 650 像素] x [300 至 1000 像素] 的图片
HTML5 广告模板自定义
需要网站建设人员
Gmail 单项产品推广模板
上传 [300 至 650 像素] x [200 至 500 像素] 的图片
上传 [200 至 650 像素] x [50 至 200 像素] 的图片
可插入:YouTube 视频
Gmail 多产品模板
上传 [100 至 180 像素] x [100 至 180 像素] 的图片
可插入:YouTube 视频
Gmail 目录模板
主题图:上传 [200 至 650 像素] x [150 至 300 像素] 的图片
产品图:上传 [180 至 650 像素] x [150 至 300 像素] 的图片
可插入:YouTube 视频
自定义 HTML Gmail 广告是一个 ZIP 文件夹,其中包含了折叠式和展开式广告的所有文件。为避免出现问题,请仔细阅读并严格遵守以下格式规范。
广告的总体规格限制如下:
1.整个 ZIP 文件夹:<1.25 MB 2.文件数量:<100 个文件 3.文件大小:<500KB
如何制作折叠的广告
要制作折叠的广告,您需要向 ZIP 文件夹添加以下 2 个文件:
1.徽标图片(命名为“logo.png”、“logo.jpg”或“logo.gif”) 2.文本文件(命名为“teaser.txt”)
徽标图片规范
文件名必须为“logo.png”、“logo.jpg”或“logo.gif”,而且文件格式必须为 PNG、JPG 或 GIF。
1.徽标图片尺寸:< 144 x 144 2.文件大小:< 500KB 3.文件格式:PNG、JPG 或 GIF(非动画)
徽标图片是一个小图标、图形或品牌徽标。
徽标图片在正常分辨率的设备上将显示为 50 x 50 像素的方形,但在一些显示效果更清晰的屏幕上,尺寸最高可达 144 x 144 像素。
文本文件规范
文件名必须为“teaser.txt”,而且文件格式必须为 TXT。以下是格式正确的文本文件的示例:
广告客户:商家名称
主题:商家名称全场八折优惠
广告内容描述:低价购买新产品!
显示网址:www.example.com
着陆页:https://www.example.com/sale
注意:请严格遵照本示例。务必同时添加类别(如“广告客户”)和具体信息。下表列出了字符数限制,并针对要添加的内容提供更多指导。
如何制作展开式广告
要制作展开式广告,您需要向 ZIP 文件夹添加 1 个 HTML 文件和 1 个图片文件夹:图片文件夹(命名为“Images”),包含展开式广告的图片文件HTML 文件必须命名为“index.html”
图片文件夹规范
广告必须至少包含 1 张图片,最多可以包含 100 张图片。要在展开式广告中嵌入视频,请转至下面的视频部分。
每张图片的最大宽度:650px
每张图片的最高高度:1000px(注意:为确保最佳广告效果,包含所有文字和图片的整个广告画布的高度最好不要超过 650px。)
HTML 文件规范(技术详细信息)
网址:必须至少包含 1 个绝对网址(最多可包含 15 个),并且所有的特殊字符都必须进行编码(例如,空格、#)。
格式:通过标准 HTML 表格来控制版式,以确保在各类设备上的显示效果都一致。
跟踪:可使用静态跟踪网址跟踪外部点击。不允许使用展示跟踪像素和动态跟踪网址。如果您使用“Gmail 自定义 HTML 广告”模板,请务必在 index.html 文件和 teaser.txt 文件中添加要使用的跟踪网址。
标记:支持 HTML(采用 UTF8 编码)、部分 HTML5 标记(ARTICLE、ASIDE、FIGCAPTION、FIGURE、FOOTER、HEADER、MARK、SECTION、TIME、WBR)和部分 CSS(仅支持代码的样式属性,例如:‹div style="color: black"› )
不允许使用的标记
动画图片:GIF 音频 iframe Flash
JavaScript:‹script› 标记会自动从广告中移除
样式表:‹link› 标记会自动从广告中移除
HTML5:仅支持下列标记:ARTICLE、ASIDE、FIGCAPTION、FIGURE、FOOTER、HEADER、MARK、SECTION、TIME、WBR
Keyword: 谷歌seo公司
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Have you recently come up with a product (or part) design, or do you have a new product idea that you believe will be the next big thing? If so, you’d agree that prototyping is a vital process in the product development process; it allows you to discover design flaws early and determine the fit and durability of the product.
But before you take the plunge with prototyping, a significant decision you likely need to make is to choose a suitable manufacturing method for your prototype designs. You want an affordable manufacturing process that offers a short lead time without compromising the prototype parts’ quality.
That’s why we’ve put together a comprehensive guide to help you successfully manufacture your prototype parts. This article presents four common methods for rapid prototyping and tips to help you choose the right one. It will also provide helpful design tips for rapid prototyping metal and plastic parts.
CNC machining has always been a popular method of creating prototypes. For example, as of 2007, when Apple was ditching polycarbonates for aluminum, they used CNC machines to create prototypes of the MacBook’s enclosure from a block of aluminum.
CNC machining is a manufacturing process that utilizes computerized controls to determine the movement of cutting tools and remove material from a workpiece till the desired custom part is made.
CNC machining offers an extremely tight tolerance of up to ±4 μm. Additionally, its broad range of material compatibility means that you can work with pretty much any metal or plastic, provided that you have them in blocks. (Related Post: Should You Use CNC for Rapid Prototyping? The Advantages and Disadvantages)
3D printing and CNC machining are similar because they rely on 3D CAD models and computer instructions to create prototype parts automatically. But unlike the subtractive nature of CNC machining, 3D printing is an additive manufacturing process — it builds prototype parts from scratch by depositing materials in layers.
3D printing technologies include Stereolithography (SLA), Fused Deposition Modeling (FDM), and Selective Laser Sintering (SLS), all of which have a minimum feature size ranging between 0.25 mm and 0.8 mm. This size range is more than accurate enough for the vast majority of prototyping requirements.
Urethane casting, sometimes referred to as vacuum casting, uses silicone molds to produce plastic prototype parts under vacuum. This casting process typically starts with the creation of a master pattern using CNC machines or 3D printers. Liquid polyurethane is then poured into the mold to create copies of the prototype design.
Rapid injection molding (RIM) is technically only a quicker version of conventional injection molding. Like urethane casting, the RIM process takes advantage of fast CNC machining to create mold cavities, allowing you to produce complex parts and features.
CNC machining, 3D printing, urethane casting, and rapid injection molding all offer several advantages. The right choice typically depends on:
You should opt for CNC rapid prototyping if you’re looking for a mix of quality, short lead time, affordability, and a wide range of material compatibility. CNC machining is also ideal for creating large volumes of prototypes with desirable mechanical properties. However, this subtractive manufacturing process is associated with material wastage.
3D printing eliminates the material wastage challenge in CNC machining and offers high-quality surface finishes. But it comes with the drawback of high cost and limited material options. 3D printing technology is only compatible with thermoplastics (such as ABS, nylon, PLA, ULTEM) and a few metals like tool steel, stainless steel, titanium, and aluminum. (Related Post: Aluminum Prototype Manufacturing: How do You Determine the Best Method)
Urethane cast and injection molded parts combine the structural integrity of CNC machined parts and the excellent surface finishes of 3D printed parts. They are also quite affordable, especially if you’re looking to fabricate large runs of plastic prototypes.
However, urethane casting and rapid injection molding usually have longer lead times than 3D printing and CNC machining. As a rule of thumb, you should use these methods if you’re looking to create 100 or more identical plastic prototype parts.
The following tips will help you with rapid metal prototyping.
Although 3D printing, injection molding, and urethane casting remain the most popular methods for prototyping plastic parts, CNC machining might be a better alternative for certain scenarios. For example, CNC machining is ideal if your design features tiny details or you’re trying to work with specialty plastics like PVC, PEI, and PEEK. (Related Post: CNC Machining Plastic Prototypes: Is It the Best Choice?)
Nevertheless, if you intend to use 3D printing for prototyping plastic parts, the following design tips will help you reduce costs and successfully manufacture your prototype parts.
Gensun Precision Machining has been in business for nearly two decades providing high-quality prototyping services to many innovative companies. Our rapid prototyping services include CNC machining, 3D printing, rapid injection molding, and urethane casting.
Depending on the prototype design and volumes of parts you need to manufacture, we can help you determine which prototyping method to use and create the prototype parts you need.
Learn more about our rapid prototyping services.
Keyword: laser cutter service near me
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• Reinforced seams: superior finish
• Machine washable at low temperature
• FREE STANDARD SHIPPING
Discover also the chinese pants in our collection of chinese pants. If you want to discover other Chinese clothing for men we also have a collection on our online store.
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We were hired to transport a CMI RS500B soil stabilizer from Wellington, NV to Oroville, CA. Jason, our most experienced oversize load transport specialist, was the one to process the shipment. He started by applying for shipping permits which take some time to acquire. While he waited, he processed the rest of the paperwork and fully insured the CMI RS500B soil stabilizer. After evaluating the dimensions and weight of the two tractors, Jason decided that lowboy trailers were the best to transport them. Lowboy trailers are very convenient when shipping oversized and extremely heavyweight loads. They are very stable because of their lowest off-the-ground option. Our heavy equipment transport specialists are familiar with the specifications of different types of trailers and what they are best for.
Eventually, Jason received the shipping permits and was ready to dispatch the shipment. He contacted our drivers in Werrington, NV and told them where they would pick up the two tractors. Heavy Equipment Transport uses professional and highly experienced drivers. Our drivers are highly trained on how to handle heavy machinery when loading and unloading them. When our drivers got there, they were keen and very careful when loading each of the tractors. When the soil stabilizer was loaded on a lowboy trailer, it driver secured it with chains. Before calling Jason for dispatch, they put red flags on each tractor to warn other motorists to keep their distance.
Heavy Equipment Transport is always available for a quote. Fill out the form or give us a call now! (888) 730-2951
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After they called Jason, he dispatched the soil stabilizer transport and advised them to use route US-395 N. It was safe and the fastest. Along the road, the two drivers constantly stopped to tighten the chains holding down the two tractors. After about 7 hours, they were at the drop-off location unloading the two tractors. Heavy Equipment Transport, we offer affordable, fast and reliable heavy machinery and equipment transportation services.
Being able to lead a team of such talented logistics agents has been a wonderful experience over the past ten years. If you would like to know anything more about the heavy equipment transport services we offer, don’t hesitate to give us a call!
(888) 730-2951
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The use of gift cards for our daily transactions has successfully truncated the need for cash or even bank cards for many reasons.
Gift cards are simply digital assets in the form of gift vouchers preloaded with a certain amount of money which can be used to make in-store transactions.
Businesses have largely adopted the use of gift cards for their brands and this has in turn increased their brand awareness and sales revenue.
Gift cards also help users to make a good budget and stick to their budget in the store since the amount of money in the gift voucher is limited.
In this modern time, you may not need to rack your brain trying to figure out the best gift item to get for your loved ones on their special occasions such as weddings, birthdays etc. A simple gift card of any good brand and a considerable amount will be the best gift you might get them. When they redeem the card in the store, they can get the gift item of their choice.
Research by Credit Summit has shown that about $21 billion go unspent every year. Truly, most people do not use their gift cards until they are misplaced or lost.
However, gift cards do not waste, even if you don’t want to use them in the store, you can still sell the gift cards for cash or cryptocurrency on reliable online gift card trading platforms.
You can see that gift cards are real digital assets you don’t want to miss out on. Let’s discuss the many places you can buy gift cards if you are in the USA.
There are two major ways to buy gift cards in the USA. You can either use physical stores or you can buy from online stores. Whichever route you choose to take, make sure you choose a reliable platform. Let’s discuss the most reputable places to buy gift cards in the USA.
Pricing is a major factor to consider while comparing or choosing the best place to buy gift cards in the USA. The prices of gift cards are slightly different in various stores, so you may want to compare and find out which store gives the cheapest price and go for it.
Some of the gift card marketplaces have more gift cards listed on their platform than others. You may want to compare and contrast before you choose a particular store.
An easy and simple user interface is the bedrock of every platform. A complex interface will make the platform very difficult to use. Choosing a marketplace that is easy to use will be to your advantage.
Some of the platforms have the option of home delivery and varying shipping fees. If you want to buy a gift card from a platform, especially online, you should consider the shipping cost and the delivery options.
Do they give special offers and promos? Some of these marketplaces offer bonuses and some discounts in the form of promos.
While comparing which platform you may want to use, you should also consider the probability of getting special offers and promotions.
To avoid buying an expired or fake gift card, always check the expiry date and the extra fees attached. If the card is already expired or the expiry date is near, do not buy.
Verify if the card is authentic and original before leaving the store or before completing the trade. You can always confirm this by contacting the customer support of the brand or using any other means stipulated for such.
This will always come in handy, especially when you want to sell back the card for some cash. You may be asked to provide the receipt of the card. Also, recording the card details will save you in the case of theft.
This is important when you are buying a gift card for someone as a gift. Considering their interest and preferences will help you choose the best gift card brand for them. If she loves skincare products, then a Sephora gift card is the best shot for her.
Gift card gifting is the best way to express love to our loved ones. Also, our financial life, in general, has become easier with gift cards as people can now easily make a budget of how much they want to spend and stick to that budget, ending the inconvenient use of cash transactions and also giving them the power to choose their gift items by themselves.
There are many places you can buy gift cards in the USA, so you can make a little research based on the listed platforms and pick your best place.
Keyword: check balance my gift card